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Levi’s® 501® Curve -The Iconic Jean, Reimagined
Great news for the curvy ladies out there! If you’ve always dreamt about wearing a pair of the iconic Levi’s® 501® jeans, but they never really fitted your body type, The wait has ended. Remember, it all started with Beyoncé… (read here)! For over 150 years, the Levi’s® 501® jeans have remained the gold standard of […]
Introducing: Shockoe Atelier
Founded in 2012 by Anthony Lupesco in the historic Shockoe Bottom district of Richmond, Shockoe Atelier blends European tailoring tradition with American denim culture. Lupesco’s background in Italian luxury fashion (from brands like Versace and Belvest) informs the label’s refined aesthetic and manufacturing standards, all executed locally in a transparent, in-house workshop. n a historic […]
GUESS x Evan Mock & Alana Champion Campaign
GUESS just dropped its new Summer 2025 collection and to celebrate, it’s tapped up some pretty impressive guest stars. The new campaign features actor, skateboarder and surfer Evan Mock and model Alana Champion, celebrating the brand’s nostalgic aesthetic and old-school Americana ethos. Evan Mock and Alana Champion were already part of the GUESS collective, but […]
Derek Lam 10 Crosby x Frēda Salvador Collab
New York-based contemporary womenswear brand, Derek Lam 10 Crosby, has launched its first-ever footwear collaboration in partnership with luxury footwear and accessories brand Frēda Salvador. The duo’s limited-edition line stems from their shared love of denim, featuring a sweet ballet flat crafted in both blue denim and woven white leather colorways. The collection’s complete with […]
We Talked With Andrea Rosso – Interview
Curiosity and passion are the two most distinguishing traits of Andrea Rosso’s personality. We wanted to find out more about the “person” Andrea. the man behind Diesel’s sustainability program. But let us first introduce you properly:-) Born and raised in Bassano del Grappa, Andrea relishes coming back in his hometown where he can be close […]
Monoki – If You Love Embroidered Denim
Parisian-based brand Monoki just announced the debut of their Sunny Jeans for pre-fall 2025. The 100% cotton denim assortment from Monoki comes in 2 colorways: a light and dark wash. The “Sunny Jeans” are wide-leg jeans featuring embroidery, especially floral motifs in tones like yellow, red, and green on both side pockets and the rear. Delicate multicolored floral […]
SPOKE London Promises – Ridiculously Well Fit👖
SPOKE is a London based brand created with a focus on custom-fit denim for men and women. It’s designed around the idea of combining style, comfort, and accessible quality at a value price point. “SPOKE started with a simple idea: Style is nothing without fit. A tight crotch, a saggy seat or a crumpled hem […]
Introducing @Denimology – C.O.F Studio
Founded in 2013 by industry veteran, Per Fredriksson, C.O.F. Studio was born from the idea of collaboration with trusted suppliers and experts, aligning Swedish design sensibility with Italian and Japanese heritage craftsmanship. The name reflects their ethos: a “Circle Of Friends” across fabric mills, hardware makers, and garment makers all driven by quality and passion. […]
White Jeans For Guys – Style Report
White jeans are a bold, versatile wardrobe essential. Perfect for summer and transitional seasons. When styled right, they project confidence and effortless polish. White denim offers a fresh, polished look that complements nearly any color palette – from navy and olive to pastels and neutrals. This summer especially, white jeans fit the trending “quiet luxury” […]
Introducing: Tanuki Denim Made In Japan
Hailing from Okayama, Japan, Tanuki is a newly-formed denim label built on knowledge and quality. Founded by a group of gifted craftsmen, the brand prides itself on mastering every level of the denim process. With decades of cumulative loom experience, the “super-team” behind Tanuki is able to manipulate shuttle looms and create unique and original […]