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Let’s Talk About Fall 2026đź‘–Denim!
Fall has officially arrived. And talking about denim, the most relevant fact is that Fall 2026 denim is not about one replacement fit. The big shift is toward more polished, intentional jeans: straight, slim/cigarette, bootcut, dark indigo, plus selectively oversized styles. Here’s all about the most relevant denim styles for this fall and winter: 1. […]
Prada S/S/2027 – The Return Of The Skinny!
Prada Spring/Summer 2027 menswear is one of the clearest high-fashion signals for the return of skinny jeans in men’s fashion. Created by Miuccia Prada and Raf Simons, this collection deliberately reduced the silhouette to a tight, controlled, linear shape, including very slim five-pocket jeans. But the important thing is that these aren’t simply a revival […]
Gucci Fall/Winter 2026 Denim Looks
Gucci’s Fall 2026 collection, Demna’s first major Gucci runway collection, makes a strong case for clean, sexy, fitted-to-straight denim rather than the ultra-baggy look. Key denim looks: 1. Straight, clean jeansThe clearest men’s denim look is a light-wash, straight-leg jean with a relatively clean finish, worn with a tight black tee and Gucci belt. 2. […]
Tommy Hilfiger x Travis Kelce F/W 2026 Ad Campaign
For Fall 2026, Tommy Hilfiger invites Travis Kelce into his world at The Plaza. Where chance encounters with cultural icons become part of the story that could only happen in New York. Kelce enjoys his stay as guest in residence at the legendary hotel, Mr. Hilfiger’s former home and one of the city’s most storied […]
Louis Vuitton – Resort 2027 Menswear
Louis Vuitton’s Resort 2027 collection, designed by Pharrell Williams, has two interesting denim directions. 1. Indigo denim with a 3-D mud effectThis is probably the most important denim look. The collection features a medium blue denim jacket and matching jeans, finished with a raised 3-D printed “mud” effect around the edges. It’s essentially clean indigo […]
MASU – Tokyo Spring 2027 Menswear
MASU is a Tokyo-based contemporary menswear fashion label established in 2017. The name MASU is derived from the Japanese verb ending in ‘~masu,’ used in polite expressions. In the same way that ‘~masu’ is used in daily life but never loses its value, MASU aims to maintain the same polite attitude over time, just as […]
RHUDE – Spring 2027 Menswear Lookbook
Rhude Spring 2027 is a particularly interesting collection for your menswear denim tracking. Rhuigi Villaseñor is pushing Rhude further into a post-street wear, luxury-sportswear direction, incorporating football culture, Americana, and more sophisticated tailoring. Fall 2027 is a collection exploring the integration of sports and fashion. There are several important denim looks in the Spring 2027 […]
DL1961 Pre-Fall 2026 Lookbook
DL1961 has its Pre-Fall/Fall 2026 looks out now, and it is quite relevant to the Fall 2026 denim story. Meaning, there’s another strong piece of evidence that Fall 2026 is NOT a return to skinny jeans. DL1961’s Pre-Fall looks are actually featuring baggy, loose-straight and tailored straight silhouettes. DL1961 Fall 2026 denim directions: Baggy is […]
Lee® x Marilyn Monroe Capsule Is So HOT♨️
We’ve already mentioned several times that the iconic denim brand Lee® was one of James Dean’s favorites. And today Lee is making us remember another movie star, long gone, but never forgotten…. Lee® celebrates Marilyn Monroe’s 100th birthday with a capsule reimagining her most famous looks. The Lee x Marilyn Monroe Collection is a limited-edition capsule […]
RE/DONE – “The Unexpected Muse” Fall 2026
RE/DONE positioned its Fall 2026 collection, “The Unexpected Muse,” as a new chapter for the brand, led creatively by Meredith Kahn and Phillip Prado. The concept centers on women who influence fashion simply through their individuality rather than being conventionally styled as muses. For your denim trend tracking, the important part is the collection’s shift […]