AG Art Project – Express Yourself Capsule

The AG Art Project is a new capsule collection that reimagines fashion as wearable art. Launched by AG Jeans, this collection features bold, abstract prints created by artists using various media such as watercolor, pastels, and photography. These prints draw inspiration from natural phenomena and personal experiences, such as the Northern Lights and moonlit ocean […]

Continue Reading

Grey Jeans Are The Must-Do Trend This Fall

grey jeans

We have been talking about grey jeans here @Denimology for many seasons. And with fall approaching, grey jeans are definitely going to be a must-do once again. Yep, grey jeans are trending again this fall. Especially because of their ability to pair well with a big variety of outfits, making them a stylish alternative to […]

Continue Reading

AG Jeans – What’s Old Is New Collection S/S 2024

What’s old is new again. Yesterday’s jeans become today’s denim as AG Jeans’ ‘The Jean of Tomorrow™’ evolves. EXPLORATION #4 COMPLETELY CIRCULAR DENIM Turning your old jeans into NEW “The seed for circularity began in 2023 with AG’s recycled exploration of The Jean of Tomorrow™. We partnered with a denim mill specializing in transforming post-consumer […]

Continue Reading

Skinny, But Not Skinny – Jeans, Of Course!

We’ve had a lot of feedback from our readers about our skinny jeans feature. Outrageous exclamations as well as heart felt thank you notes. Most of you guys out there agreed with us, though – skinny jeans are a classic, a staple must-have in any denim lovers’ closet. But still, there were also quite a […]

Continue Reading

RIP? Nope! Long Live The Skinny Jeans

Come on guys! Let’s face it. When it comes to “real reality” admit it – you’re still reaching for your beloved skinnies.  Even yours truly who’s been an anti-skinny activist for ages – I plead guilty.  There’s just nothing that beats the classic uniform of jeans/shirt/blazer. Wearable for any occasion. In any situation. For any […]

Continue Reading

Phil Oh – 2023’s Best Streetstyle in Denim

If there is one photographer who always captures our attention during fashion weeks and the likes, it’s Phil Oh. Being a fashion blog, we receive the latest runway show and collection preview images all the time. But – speaking for myself – I find the street looks just as fascinating and interesting as any fashion […]

Continue Reading

EmRata x AG Jeans

This fall AG Jeans teamed up with the multi-hyphenate model, actress and entrepreneur, Emily Ratajkowski, to serve as the creative director for a 21-piece women’s capsule collection. Centered on versatile staples that mix and match, the brand said the collection reflects the AG aesthetic as well as Ratajkowski’s personal style.  The capsule—priced from $98 to […]

Continue Reading

AG – The Jeans Of Tomorrow

The future of denim sustainability is more than recycling – it’s reincarnation. this week its third “Jeans of Tomorrow” collection, a line that explores the creative potential of post-consumer fibers.   Two fabrics are at the core of the collection. Unify, a soft taupe twill, is made with recycled cotton and features colorful slubs from post-consumer textiles. […]

Continue Reading

Denim Trend 2023 – 100% Cotton Jeans

If there was one significant “denim shift” we have noticed in the last few seasons, it was the subtle move from super stretch to non stretch jeans. To come straight to the point. What it is all about is that as much as we all – women and men alike – have loved our super […]

Continue Reading

We Are All About White Jeans RN!

Finally summer (one day missing!) and we cannot wait to dress accordingly! And that definitely means white jeans. Not that we haven’t worn our whites through the colder months as well. But the thing is, summer is and always will be the essential white jeans season. And for those of you who are not really […]

Continue Reading