Your Daily Denim Destination
An exclusive sponsorship of “America’s Team” doubles down on the denim brand’s western ethos and signature catchphrase: Long Live Cowboys™. Long known as the denim brand ‘made by cowboys for cowboys,’ Wrangler® is giving new meaning to that mantra, announcing its new multi-year sponsorship agreement with the Dallas Cowboys. Prominently activated onsite at AT&T Stadium […]
While I was visiting the Kingpins show in New York City, Cone Denim® really impressed me with their latest collaboration. Thank you, Pierette Scavuzzo, for walking me through this interesting and very eye-catching capsule:-) Cone Denim® will debut Interconnected, a denim design collaboration with Decode and sustainable wash innovators Jeanologia® at Kingpins New York, July […]
You probably all know about Marc Jacob’s line, Heaven, which is focused on the young and young at heart. And you very likely also know about Blumarine’s sexy denim capsules. So you are definitely going to love the collaboration between these two brands! Very cute-girlish but sexy denim pieces which are definitely eye-catching and adorable, […]
American Eagle is featuring a new collection via the Amazon e-commerce site and a hit Prime Video series. The specialty apparel retailer, a banner of American Eagle Outfitters Inc., is kicking off its back-to-school season a new campaign featuring the stars of the Prime Video series “The Summer I Turned Pretty,” Christopher Briney, Gavin Casalegno, and […]
Cone Denim’s latest collaboration is based on the concept of being outdoors, healthy, without stress, and, definitely, thinking and living sustainable. They teamed with Maria Gunnarsson, founder of Amsterdam-based AMK Atelier, to develop the gorpcore range. Garments made with Cone Community Mental Health Awareness cotton selvedge, identifiable by its neon green ID, highlight the mental health […]
Today, June 9th, Levi’s is releasing – Born x Raised x Levi’s® – its latest collaboration with LA-based brand, Born x Raised. Born x Raised is more than simply a clothing brand. It’s a way for founder Spanto to preserve both his heritage and the history of the city he was born and raised in. […]
Finally, after a long period of absence because of COVID and after effects, denim icon, Adriano Goldschmied, is back and it’s good! Not to mention, sustainable and environmentally conscious, as we have come to expect from denim guru Adriano:-) Italian retail chain, OVS, has entered a long-term partnership with denim veteran, Adriano Goldschmied. The partnership […]
H&M nailed it again! The long awaited collection designed by Mugler’s creative director, Casey Cadwallader, includes both womenswear, menswear and accessories and launched in select stores and online today. The collection is true Mugler, each piece is defined by the irrepressible Mugler energy: playful, youthful, body-positive and complimenting each individual’s identity. The womenswear styles include signature […]
Levi’s® & JJJJound have announced the launch of their first collaboration, set for Spring/Summer 2023. The new collection features a mix of denim-inspired tops, bottoms, and accessories that reflects both brand’s shared commitment to quality, durability and minimalist design. Launched in 2006, JJJJound started as a digital mood board to reexamine the recurring patterns in […]
AGI Denim, a leading denim manufacturer, announces collaborating with a sustainable fashion brand Triarchy to create a fully recyclable denim collection. The 5-piece capsule “Cellsius: Designing with The Earth in Mind” comprises a jean, a jacket, a tunic dress, a pair of shorts, and a vest. Cellsius is sold exclusively at Neiman Marcus stores and […]