Your Daily Denim Destination
Forever 21 is kicking off this year’s back-to-school season with a nod to nostalgia, unveiling a collaboration with the iconic denim brand Lee®. Inspired by the soulful Americana of the ‘70s and Lee’s iconic Rider™ Jacket, the limited-edition collection introduces a range of trendy pieces celebrating retro denim classics. The Forever 21 x Lee Collection is centered around the denim, which delved into Lee’s rich heritage, […]
Before we go to the details of the Eytys spring 2025 looks, let us tell you about a quite intriguing fact. Eyety’s creator and designer, Max Schiller, declared himself “tired of the pervasive influence of perfect AI imagery”. And because of this he had the lookbook shot on an iPhone in the office. And not […]
American Eagle wants to inspire you to ‘Live Your Life’ through self-expression and connection. The call call to action is meant to encourage today’s digital generation to enjoy the world around them through optimism, culture and connection with themselves and others. Live Your Life was first debuted by the AE brand 20 years ago and today it […]
After a successful first launch in 2022, Wrangler® yesterday announced the launch of the second installment of Wrangler Reborn™ . Which is the brand’s latest collection to celebrate the upcycling of denim. The newest Wrangler Reborn™ sees the brand collaborate with BVH Services’ brand Beyond Retro, for the first time. BVH are one of the largest vintage retailers across Europe. Producing on-trend […]
The 3.Paradis Fall 2024 Collection is titled “The Sun Doesn’t Shine in the Shade”. Hm, pretty obvious, isn’t it!
John Elliott’s fall 2024 denim styles are like right in the middle. Let us explain:
The rag & bone fall 2024 collection continues the brand’s tradition of blending British heritage with contemporary New York style. Still, for this coming fall rag & bone goes more country than urban. But, as we have come to expect of the brand, they continue focusing on high-quality fabrics, expert tailoring, and trendy designs. The […]
It’s time again to have a look at what “real” people are wearing out there. And nothing better than checking out street styles,
“American Eagle: A Match Made in Denim” is a campaign that highlights American Eagle’s expertise in creating perfect denim pieces. This unique collaboration, actually their first of this kind, is a soft and stretchy athleisure collection that looks like denim. The limited-edition capsule is inspired by AE’s best-selling jeans and uses the same innovations that […]
The collaboration between True Religion and Chief Keef is a notable fusion of fashion and music.