store - Denimology

Nudie Jeans – Meeting Place For Denim Lovers

By Lisette Geller April 14, 2025 No Comments

Nudie Jeans is a Swedish denim brand founded in 2001 by Maria Erixon Levin and Joakim Levin in Gothenburg, Sweden. The brand is renowned for its commitment to sustainability, transparency, and high-quality denim products. Building the brand on strong values with sustainability and human rights at the core – this is what they set out […]

Events

Good American Good News – First Store Opening!

By Lisette Geller June 29, 2023 No Comments

When Khloe Kardashian and Emma Grede first launched their online denim brand, Good American, in 2017, they promised total size inclusivity. And they have kept their promise. And – probably the most important fact – they offer their customers the option of choosing to see their clothes in three different sizes, 0 – 8 – […]