Your Daily Denim Destination
An exclusive sponsorship of “America’s Team” doubles down on the denim brand’s western ethos and signature catchphrase: Long Live Cowboys™. Long known as the denim brand ‘made by cowboys for cowboys,’ Wrangler® is giving new meaning to that mantra, announcing its new multi-year sponsorship agreement with the Dallas Cowboys. Prominently activated onsite at AT&T Stadium […]
Ok, so Puma and Anonymous Club are not really about denim. But what called out to us were the campaign images of this collaboration which do contain (plastic covered) jeans. PUMA tapped Anonymous Club, a creative collective company which is run by Hood by Air’s Shayne Oliver and a core group of collaborators, to re-envision the Plexus in a new and unique […]
While I was visiting the Kingpins show in New York City, Cone Denim® really impressed me with their latest collaboration. Thank you, Pierette Scavuzzo, for walking me through this interesting and very eye-catching capsule:-) Cone Denim® will debut Interconnected, a denim design collaboration with Decode and sustainable wash innovators Jeanologia® at Kingpins New York, July […]
You probably all know about Marc Jacob’s line, Heaven, which is focused on the young and young at heart. And you very likely also know about Blumarine’s sexy denim capsules. So you are definitely going to love the collaboration between these two brands! Very cute-girlish but sexy denim pieces which are definitely eye-catching and adorable, […]
A new and – importantly – sustainable collaboration is happening right now: BDG [By Urban Outfitters] and ISKO Denim joined forces to create a 10-piece capsule collection using recycled materials and kinder wash processes in collaboration with British artist, Dwayne Coleman. Partnering with ISKO, Urban Outfitters has developed more sustainable denim pieces for this collaboration, […]
American Eagle is featuring a new collection via the Amazon e-commerce site and a hit Prime Video series. The specialty apparel retailer, a banner of American Eagle Outfitters Inc., is kicking off its back-to-school season a new campaign featuring the stars of the Prime Video series “The Summer I Turned Pretty,” Christopher Briney, Gavin Casalegno, and […]
Cone Denim’s latest collaboration is based on the concept of being outdoors, healthy, without stress, and, definitely, thinking and living sustainable. They teamed with Maria Gunnarsson, founder of Amsterdam-based AMK Atelier, to develop the gorpcore range. Garments made with Cone Community Mental Health Awareness cotton selvedge, identifiable by its neon green ID, highlight the mental health […]
Today, June 9th, Levi’s is releasing – Born x Raised x Levi’s® – its latest collaboration with LA-based brand, Born x Raised. Born x Raised is more than simply a clothing brand. It’s a way for founder Spanto to preserve both his heritage and the history of the city he was born and raised in. […]
Perry Ellis is partnering with materials science firm Recover to create “eco denim” collections using low-impact recycled cotton fiber. The first Perry Ellis x Recover capsule collection consist of ten low-impact men’s jeans as part of the brand’s spring 2023 line and is currently available exclusively on PerryEllis.com. The jeans are available in in washes ranging from dark blue […]
Because at this time and age there is nothing more important than building up consciousness about the importance of keeping our planet clean. If we don’t have a planet where we can live and breathe on, what else is there? Absolutely nothing. This is why we @denimology always love to feature anything new that comes […]