CRAFTED FOR THE LEGENDS OF TOMORROW Hard-wired and vintage-inspired. The Lee x Daydreamer collection remasters archival prints with traces of ‘90s nostalgia and workwear inspiration for looks that are ready to be loved and worn on repeat. This limited-edition release reimagines heritage styles with a dose of Californian sunshine. One of the most well known […]
Gap x LoveShackFancy Collab
Here’s another very cool capsule collection to make our transition into fall more pleasant. It’s about the collaboration of Gap with LoveShackFancy which 76-piece collection launched this past week. To celebrate, Gap & LoveShackFancy hosted a Los Angeles launch event alongside campaign star Ciara. The entrepreneur and Grammy Award-winning performer, Hessel Cohen, and Gap’s global […]
AE x Maddie & Kenzie Ziegler Collab
Maddie & Kenzie Ziegler star in American Eagle’s Back to School campaign while launching their limited-edition, custom-designed AE x The Ziegler Sisters collection. Maddie Ziegler & Kenzie Ziegler are taking their sisterhood and partnership to a fashionable new level! The dance superstars and influencers have teamed up with American Eagle for a new ’90s inspired […]
Wrangler x Dallas Cowboys
An exclusive sponsorship of “America’s Team” doubles down on the denim brand’s western ethos and signature catchphrase: Long Live Cowboys™. Long known as the denim brand ‘made by cowboys for cowboys,’ Wrangler® is giving new meaning to that mantra, announcing its new multi-year sponsorship agreement with the Dallas Cowboys. Prominently activated onsite at AT&T Stadium […]
PUMA x Anonymous Club – Plastic Covered!
Ok, so Puma and Anonymous Club are not really about denim. But what called out to us were the campaign images of this collaboration which do contain (plastic covered) jeans. PUMA tapped Anonymous Club, a creative collective company which is run by Hood by Air’s Shayne Oliver and a core group of collaborators, to re-envision the Plexus in a new and unique […]
Cone Denim x Decode x Jeanologia
While I was visiting the Kingpins show in New York City, Cone Denim® really impressed me with their latest collaboration. Thank you, Pierette Scavuzzo, for walking me through this interesting and very eye-catching capsule:-) Cone Denim® will debut Interconnected, a denim design collaboration with Decode and sustainable wash innovators Jeanologia® at Kingpins New York, July […]
Blumarine X Marc Jacobs = Denim Heaven!
You probably all know about Marc Jacob’s line, Heaven, which is focused on the young and young at heart. And you very likely also know about Blumarine’s sexy denim capsules. So you are definitely going to love the collaboration between these two brands! Very cute-girlish but sexy denim pieces which are definitely eye-catching and adorable, […]
ISKO Denim x Urban Outfitters Capsule Collection
A new and – importantly – sustainable collaboration is happening right now: BDG [By Urban Outfitters] and ISKO Denim joined forces to create a 10-piece capsule collection using recycled materials and kinder wash processes in collaboration with British artist, Dwayne Coleman. Partnering with ISKO, Urban Outfitters has developed more sustainable denim pieces for this collaboration, […]
American Eagle @Amazon – How Cool Is That?!
American Eagle is featuring a new collection via the Amazon e-commerce site and a hit Prime Video series. The specialty apparel retailer, a banner of American Eagle Outfitters Inc., is kicking off its back-to-school season a new campaign featuring the stars of the Prime Video series “The Summer I Turned Pretty,” Christopher Briney, Gavin Casalegno, and […]
Wander By Cone Denim x AMK Atelier x Tonello
Cone Denim’s latest collaboration is based on the concept of being outdoors, healthy, without stress, and, definitely, thinking and living sustainable. They teamed with Maria Gunnarsson, founder of Amsterdam-based AMK Atelier, to develop the gorpcore range. Garments made with Cone Community Mental Health Awareness cotton selvedge, identifiable by its neon green ID, highlight the mental health […]