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Mel By RE/DONE – Denim Revival
Mel Ottenberg and RE/DONE teamed up for sustainable jeans collection and the 80s have never been so trendy and so close. After 10 years of adventure, RE/DONE and its unique recycled pieces are now worn by fashion icons like Hailey Bieber and Bella Hadid. And this fall, another prominent figure in the fashion world is […]
Levi’s Total Denim Collection – Timeless!
This holiday season, Levi’s® will celebrate that special kind of thrill that comes from all-new styles, just-right gifts, and being together this time of year. From relaxed denim to cold-defying outerwear, these comfortable layers have you covered…literally. To get in the holiday spirit, the Levi’s® brand will launch new “Holiday Edits,” kick-off “12 Days of Denim. The […]
Unlock Spring 2024 Style: Frame x Amelia Gray Campaign
After having tapped Gisele Bündchen, Frame is now announcing Amelia Gray as their ambassador in their latest ad campaign. Coming hot off the heels of its latest campaign with Bündchen, Frame has turned to American model and TV personality Amelia Gray as its latest face for S/S24. Here you can see Amelia posing completely naked clutching a pair […]
RE/DONE & Pamela Anderson Collaboration
Pamela Anderson and RE/DONE teamed up to tribute some of the iconic supermodel’s most memorable looks, resulting in a 25-piece collaboration. Launching as a sustainable partnership, the capsule collection takes cues from Anderson’s passion for the planet and focuses on eco-conscious denim and apparel. The campaign for the collection was shot entirely by a team of women […]
Ecru Denim – Right Now And All Year Long!
Ecru (natural, unbleached off-white denim) isn’t seasonal. Actually, it’s one of the most versatile pieces you can own. Ecru denim isn’t “seasonal white”, it’s a 365-day neutral. Styled with the right textures and colors, it works in winter layers, summer heat, and every month in between. Here’s why you can wear it right now and […]
Let Us Introduce Fullcount Denim Maker
What makes Fullcount so special is their heritage craftmanship. Founded in Osaka to recreate classic American denim wear, Fullcount is part of Japan’s renowned denim tradition. They are on the same level as denim makers like Evisu and Studio D’Artisan. One of the legendary “Osaka 5” denim brands, Full Count was founded in 1992 by […]
Black Jeans – Our Always Trending Go-To
Timeless, versatile, and effortlessly cool. Black jeans work day to night, casual to polished. And – as opposed to blue jeans – black jeans can be worn for many occasions when you need to be a bit more formally dressed. Like going for a job interview, or meeting your future mother-in -law! Dress them up […]
Let’s Talk About Benzak Denim Developer
Benzak Denim Developers is a denim and lifestyle brand based in Amsterdam, founded in 2013 by Lennaert Nijgh. The idea behind Benzak began long before the launch. Lennaert was drawn to high-quality raw denim from Japan as a teenager. After studying at the Amsterdam Fashion Institute and working in the denim product development industry, he […]
Scotch & Soda – 40th Anniversary Capsule
Scotch & Soda, the Amsterdam-based fashion brand, launched its 40th Anniversary Capsule Collection. Celebrating four decades of bold creativity, craftsmanship, and self-expression. The limited-edition collection reimagines the brand’s most iconic pieces through the lens of its classic Reversible Souvenir Jacket – a timeless emblem of rebellion, adventure, and individuality that has long defined Scotch & […]
Introducing @Denimology – Red Cloud & Co.
Red Cloud & Co. is a lesser-known but highly respected denim / workwear brand, especially among raw denim enthusiasts. Based in Shenyang, China, they emphasize quality craftsmanship, heritage, and strong local production. Red Cloud & Co. sources their cotton from Xinjiang, China. Their jeans are produced using older – vintage sewing machinery, which gives the […]