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Mavi – F/W 2023 Campaign And Lookbook
Sustainable denim brand, Mavi, is welcoming in the new season with the launch of their FW23 campaign. Shot by photographer Lauren Loncar, the Mavi FW23 campaign and lookbook were shot at Hunns House in Stanfordville, NY, and feature models Jessica Storther (@jessicaannstrother), Adrianna Bach (@adriannabach), and Laurence Coke (@laurencecoke). For FW23, Mavi continues to move […]
Calvin Klein Fall 2023 Ad Campaign
Are you ready for the newest Calvin Klein ad-campaign- look no further! For his fall 2023 Calvin Klein reunited for the third time with Kendall Jenner (showing us her Calvins again), but there’s much more: High on star power and somewhat low on clothes, the new campaign also includes the brand ambassadors Jennie Kim, Jung Kook of BTS […]
FRAME – Modern Man 3rd Edition
Frame is not only all about sustainable denim, but also about reading, like fashionable reading! Since its launch in 2010, FRAME has attracted a devoted and stylish following for its handsome, sustainable denim. Simultaneously, the brand developed a reputation for throwing some of the hottest parties around the world. Wednesday night in New York City, Erik […]
Levi’s® x Emma Chamberlain Collaboration
As mentioned in our previous feature about GANNI, find out everything about the latest collaboration with Levi’s, Featuring Emma Chamberlain, the two brands’ third collaboration is titled “Grow Up” and inspired by Mother Nature. For Emma, there’s nothing better than finding a pair of Levi’s® jeans covered in patches. “Whenever I find a pair of […]
GANNI Fall/Resort 2023 Denim Looks
Denim is an important part of the GANNI fall 23 and resort 23/24 collection and has been since the brand phased out leather. Jeans are “democratic” and therefore reenforcing the brand’s ethos of fun fashion for everyone. Titled “BUTTERFLIES!,” the collection is about revisiting the roots of the GANNI brand while introducing new elements to […]
Lee x Daydreamer Collaboration
CRAFTED FOR THE LEGENDS OF TOMORROW Hard-wired and vintage-inspired. The Lee x Daydreamer collection remasters archival prints with traces of ‘90s nostalgia and workwear inspiration for looks that are ready to be loved and worn on repeat. This limited-edition release reimagines heritage styles with a dose of Californian sunshine. One of the most well known […]
Wrangler x Dallas Cowboys
An exclusive sponsorship of “America’s Team” doubles down on the denim brand’s western ethos and signature catchphrase: Long Live Cowboys™. Long known as the denim brand ‘made by cowboys for cowboys,’ Wrangler® is giving new meaning to that mantra, announcing its new multi-year sponsorship agreement with the Dallas Cowboys. Prominently activated onsite at AT&T Stadium […]
So, What Happened With The Boyfriend Jeans?
If you recently have been shopping for jeans online or in stores, you probably felt the same way we do. What happened to the term “boyfriend jeans”? How come nowadays brands classify their wide-leg, high-rise jeans as boyfriends? Aren’t boyfriend jeans supposed to be oversized (he’s probably wearing a bigger size than you!), low-slung, baggy […]
Madewell – The Fall 2023 Denim Drop
Madewell believes in the timeless appeal of denim, highlighting the unmatched quality and expert fits that Madewell jeans are known for. Each pair is crafted with meticulous attention to detail and reinforced stitching for durability and developed with a care-intensive wash process to achieve an authentic vintage look but deliver comfortability that makes them easy […]
Self-Portrait Pre-Fall 2023 Denim Looks
If you are missing the feminine looks, the cute denim dresses, skirts, and tops, then Self-Portrait is the brand you will want to keep on your radar. Lately, actually, for much more than lately – for the last few years, denim looks for women have been all about borrowed-from-the-boys, tomboy, slouch, and baggy. And don’t […]