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Tommy Jeans – Spring 2026 Ad Campaign

new collection

TOMMY HILFIGER BRINGS TOMMY JEANS SPRING 2026 CAMPAIGN TO LONDON WITH A NEW WAVE OF SELF-EXPRESSION Styled by London and celebrating the next generation, the TOMMY JEANS collection hits the streets of Shoreditch to fuse heritage Americana with the modern denim lifestyle. Tommy Hilfiger introduces the TOMMY JEANS Spring 2026 campaign and collection, styled by the […]

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Wrangler x Avirex Limited Edition Capsule

streetwear

Wrangler® and Avirex, the legendary purveyor of luxury American leather, collaborated in an exclusive capsule collection. This collaboration represents a bold fusion of two distinct worlds: durable, deep-rooted Western fashion and aviation-inspired streetwear, designed for the next generation of tastemakers. While Wrangler brings over 75 years of Western dominance, Avirex injects a distinctive urban edge […]

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Hyunjin – GUESS Global Brand Ambassador

K-pop star Hyunjin from Stray Kids was officially announced as the global brand ambassador for GUESS and GUESS JEANS, launching a worldwide denim campaign for the brand. Hyunjin brings a huge international fan base, making him a powerful marketing face for denim. GUESS is using the global pop stars to modernize its classic American denim […]

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G-STAR Reintroduces RAW RESEARCH

raw

G-STAR reintroduces RAW RESEARCH, the brand’s pinnacle exploration of denim innovation. Conceived as G-STAR’s experimental atelier, RAW RESEARCH is where creativity and engineering collide to push denim forward. Boundary-breaking techniques, fearless ideas, and uncompromising material exploration define the collection – denim reimagined in its boldest form. Following the footsteps of Aitor Throup, the new collection is […]

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Wrangler x Lainey Wilson Spring 2026 Campaign

jeans

Wrangler partnered again with country music star Lainey Wilson. This time it is for Wrangler’s Spring 2026 ad campaign. This newest collection is focused on Western heritage, boho flair, and definitely bold denim styles. Blending classic Wrangler denim with Lainey’s rock-n-roll meets cowgirl aesthetic. Yeah, when Wrangler and Wilson team up, you can count on two things: authentic western […]

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GUESS? – Spring 2026 Ad Campaign

low-rise jeans

GUESS? announced global entrepreneur and fashion icon, Chiara Ferragni, as the face of its Spring/Summer 2026 global advertising campaign. The campaign was captured through the cinematic lens of the renowned Morelli Brothers. A symbol of innovation, self-expression, and digital influence, Ferragni embodies a bold new chapter for GUESS. One that bridges the brand’s iconic heritage with […]

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W.H. Ranch – Authentic Western Style Dungarees

denim

Authentic, Kansas-made Western wear from the Dungaree Dude W.H. Ranch, also known as W.H. Ranch Dungarees, is a one-man artisan denim brand best known for handcrafted, vintage-inspired jeans and western workwear made in the U.S. by denim craftsman Ryan Martin Since galloping onto the jeans scene in 2011, Martin has stitched his way to fame, […]

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Dior Men Spring 2026 – Denim Looks

denim

Dior Men Spring/Summer 2026 is one of the most talked-about menswear collections of the year, marking a fresh chapter under new Creative Director Jonathan Anderson. The Spring 2026 collection is a playful blend of sartorial heritage and youthful ease, mixing classic Dior codes with casual, contemporary elements. As for the denim, rather than strict tailoring […]

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Railcar Fine Goods – Raw And Selvedge Denim

denim

Raikcar Fine Goods was founded: 2010 by Steven Dang, a former Los Angeles Metro mechanic who applied his precision and craftsmanship experience to garment making. Dang focuses on traditional craftsmanship, durability, and functional design, blending workwear roots with contemporary usefulness. Every piece reflects attention to detail and practicality rather than fast-fashion trends. The company is […]

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