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G-STAR Reintroduces RAW RESEARCH
G-STAR reintroduces RAW RESEARCH, the brand’s pinnacle exploration of denim innovation. Conceived as G-STAR’s experimental atelier, RAW RESEARCH is where creativity and engineering collide to push denim forward. Boundary-breaking techniques, fearless ideas, and uncompromising material exploration define the collection – denim reimagined in its boldest form. Following the footsteps of Aitor Throup, the new collection is […]
Wrangler x Lainey Wilson Summer 2026 Collection
For Wrangler. building on the momentum of this spring’s launch, Summer 2026 is a natural evolution in design and attitude. Inspired by the pulse of summer festivals and life on the road, the collection fuses vintage Western glam with a bold, modern edge. Think signature bell bottoms kissed with flame decals, sleek sleeveless denim tops […]
Wrangler x Lainey Wilson Spring 2026 Campaign
Wrangler partnered again with country music star Lainey Wilson. This time it is for Wrangler’s Spring 2026 ad campaign. This newest collection is focused on Western heritage, boho flair, and definitely bold denim styles. Blending classic Wrangler denim with Lainey’s rock-n-roll meets cowgirl aesthetic. Yeah, when Wrangler and Wilson team up, you can count on two things: authentic western […]
GUESS? – Spring 2026 Ad Campaign
GUESS? announced global entrepreneur and fashion icon, Chiara Ferragni, as the face of its Spring/Summer 2026 global advertising campaign. The campaign was captured through the cinematic lens of the renowned Morelli Brothers. A symbol of innovation, self-expression, and digital influence, Ferragni embodies a bold new chapter for GUESS. One that bridges the brand’s iconic heritage with […]
W.H. Ranch – Authentic Western Style Dungarees
Authentic, Kansas-made Western wear from the Dungaree Dude W.H. Ranch, also known as W.H. Ranch Dungarees, is a one-man artisan denim brand best known for handcrafted, vintage-inspired jeans and western workwear made in the U.S. by denim craftsman Ryan Martin Since galloping onto the jeans scene in 2011, Martin has stitched his way to fame, […]
Dior Men Spring 2026 – Denim Looks
Dior Men Spring/Summer 2026 is one of the most talked-about menswear collections of the year, marking a fresh chapter under new Creative Director Jonathan Anderson. The Spring 2026 collection is a playful blend of sartorial heritage and youthful ease, mixing classic Dior codes with casual, contemporary elements. As for the denim, rather than strict tailoring […]
Railcar Fine Goods – Raw And Selvedge Denim
Raikcar Fine Goods was founded: 2010 by Steven Dang, a former Los Angeles Metro mechanic who applied his precision and craftsmanship experience to garment making. Dang focuses on traditional craftsmanship, durability, and functional design, blending workwear roots with contemporary usefulness. Every piece reflects attention to detail and practicality rather than fast-fashion trends. The company is […]
KATO’ – Born In Japan, Made in Los Angeles
KATO’ (often written with the apostrophe) is a premium denim and apparel brand created by designer Hiroshi Kato, rooted in Japanese denim heritage with modern comfort and design. The brand blends classic vintage style with innovative denim technology, making it a unique option in the higher-end denim world. Inspired by classic garments, KATO’ focuses on […]
Let’s Talk About Benzak Denim Developer
Benzak Denim Developers is a denim and lifestyle brand based in Amsterdam, founded in 2013 by Lennaert Nijgh. The idea behind Benzak began long before the launch. Lennaert was drawn to high-quality raw denim from Japan as a teenager. After studying at the Amsterdam Fashion Institute and working in the denim product development industry, he […]
Dsquared2 – Men’s Pre-Fall 2026 Lookbook
The Dsquared2 Pre-Fall 2026 collection is a mix of sport, heritage. and luxury streetwear .Drawing inspiration from winter sports, collegiate style, workwear, and Canadian heritage. Denim and workwear influences come through in deconstructed treatments. Denims with heavy-duty canvas patches, inside-out detailing, and graphic hand-drawn doodles and motifs referencing the energetic winter sport fan culture. The […]