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Denim Made in Paris: SUPERSTICH MFG
Superstitch MFG. is a Paris-based denim brand founded by French denim enthusiast Arthur Leclerq. The brand is dedicated to reviving the craftsmanship of vintage American workwear, producing garments that honor the heritage of denim while incorporating meticulous attention to detail. The brand’s philosophy centers on creating jeans “as they were,” emphasizing durability, functionality, and timeless […]
Levi’s® x Beyoncé – REIIMAGINE Part 3
Levi’s® and Beyoncé launched the third part of their collaboration this week. Named Refrigerator, this is the third chapter of the REIIMAGINE campaign. You can have a look at the previous campaign here. In the new film and accompanying imagery, Levi’s® continues to highlight the brand’s heritage as inspiration for reinvention. The first two chapters, Launderette and Pool Hall, reignited conversations […]
RE/DONE Spring 2025 – A Closer Look
RE/DONE’s Spring 2025 collection introduces a range of vintage-inspired denim and ready-to-wear pieces. The idea is to blend classic aesthetics with contemporary design. Like taking a pair of vintage jeans and “reform” them into a fashionable trendy right now pair of jeans.. RE/DONE’s mission is to restore individuality to the denim space, to reimagine iconic […]
Wrangler Rejoins With Lainey Wilson
Wrangler’s second collaboration with multi-award-winning country star Lainey Wilson kicks off for Spring/Summer 25 It’s back, and it’s bolder than ever. Wrangler and Lainey Wilson join forces again to bring a new collection that fuses the essence of country with fierce femininity. The multi-award-winning country star takes her career to the next level this year, […]
Levi’s® x Beyoncé – REIIMAGINE Part 2
Levi’s® and Beyoncé continue their collaborative journey with the launch of “Chapter 2: Pool Hall” in the REIIMAGINE campaign. This chapter reinterprets iconic denim moments, blending Levi’s® heritage with Beyoncé’s artistic vision. In the “Pool Hall” campaign, Beyoncé dons a striking denim-on-denim ensemble, featuring a cropped jacket and high-waisted jeans adorned with crystal embellishments. The […]
Wrangler Unites Denim, Cowboys And Burgers!
There’s something for every taste in Wrangler’s newest collaboration! Wrangler® and Texas-based Whataburger are serving up a sizzling new apparel collaboration just in time for the Texas rodeo season. This collaboration blends Wrangler’s classic American style and Whataburger’s timeless appeal, creating a fresh collection to capture the hearts of fashion and food enthusiasts. The partnership between Wrangler and […]
Dhruv Kapoor F/W 2025 Denim Looks
The Dhruv Kapoor Fall/Winter 2025 collection is a homage to India’s sartorial and cultural roots, reimagined for the modern world. The collection masterfully blends traditional craftsmanship with contemporary aesthetics, presenting a narrative rich in authenticity and emotional depth. Inspired by candid snapshots of Indian life like women adjusting dupattas and men in traditional workwear, the […]
Moschino Pre-Fall 2025 – A Lookbook With Humor!
Not only does Moschino’s Pre-Fall 2025 collection include some cool denim – he also made his lookbook super fun to check out! Have a look at below video:-) Photographed by Chris Rhodes at a villa outside Milan in Italy, the collection captures the essence of British aristocracy while incorporating Moschino’s unmistakable whimsy meets elegant core […]
Wrangler x Happy Socks – Into The Wild (West)!
Wrangler teamed up with premium sock brand, Happy Socks. And they’re going fashionably “wild”! We mean, Wild West! Remember, the Western trend is really a thing right now;-) With the Western lifestyle continuing to influence fashion and culture, the Wrangler x Happy Socks collection adds color and joy, reminiscent of ostentatious ‘60s and ‘70s Western wear, to […]
Cotte D’Armes – Spring/Summer 2025 Lookbook
Cotte D’Armes recently showed their spring/summer 2025 collection in the Ned NoMad Hotel in Chelsea, NYC. We felt it was an outstanding and very “Cotte D’Armes” like collection! Meaning, totally outside-ot-the-box. Not following any fashion trends, but creating their own – as we have come to expect from the brand. And also, most of the […]