Ksubi by Elle II is the collaboration between Australian denim label Ksubi and stylist/content creator Elle Ferguson. Following the success of the initial capsule, Volume II launched this July with an expanded 15-piece collection inspired by Parisian style and Bondi ease. This edit redefines wardrobe staples with timeless pieces crafted in classic mid-blue denim, accented […]
Hollister – “Made For This Moment”
This month, Hollister launched its women’s fall denim campaign with popstar Freya Skye. The collection celebrates self-expression, confidence, and the versatility of denim made for modern moments. At the center of the campaign is Freya Skye, who embodies what it means to be “Made for this Moment.” Because she tours and lives in denim, Freya […]
Denim Trends For this Coming Fall 2026
Fall 2026 isn’t about one dramatic shift—it’s about elevating denim through wash, construction, and styling. The collections we have previewed suggest that denim is becoming more sophisticated rather than more extreme. The focus has shifted from oversized proportions and heavy destruction toward quality fabrics, thoughtful construction, and versatile silhouettes that can move easily between casual […]
Dior Men – Fall 2026 Lookbook
Dior is betting on lots of denim for the coming fall season. Jonathan Anderson made denim one of the most significant casual fabrics in his debut Dior Fall 2026 ready-to-wear collection. Rather than treating it as rugged workwear, he integrated denim into Dior’s couture vocabulary through refined construction, embroidery, and fluid styling. The denim collection […]
Ann Demeulemeester Pre-Fall/Fall 2026 Lookbook
For this coming Fall 2026, Ann Demeulemeester reimagines the brand’s signature dark romance and battered romanticism into a highly wearable, enduring wardrobe. Under Stefano Gallici, denim became one of the house’s most important building blocks. Rather than classic blue jeans, Gallici approached denim with the same dark romanticism and rock-and-roll attitude that define Ann Demeulemeester. […]
Isabel Marant Fall 2026 Lookbook
The Isabel Marant Spring/Summer 2026 collection wasa perfect continuation of the brand’s signature Parisian boho identity. Albeit with a rougher edge. Denim centered on “intentional imperfection”. Like faded indigo, distressed embroidery, washed blues, slim worn-in jeans, and early-2010s Parisian cool revived through a softer, more lived-in lens. Creative director Kim Bekker leaned heavily into the […]
Diesel x Royal D – A “Royal” Ad Campaign!
On the occasion of the 2026 denim collection, Diesel unveils the Royal D, the new seasonal denim campaign conceived as a set of official state portraits. The visuals convey the enduring relevance, grandeur and evolution of denim through the lens of Diesel’s signature wry humor. The campaign’s sitters are members of the Diesel royal family, […]
Masha Popova Fall/Winter 2026 Denim Looks
For Fall 2026, Popova didn’t abandon denim. What she did was push it into a more conceptual, sensual direction. The collection, which she named ‘Intimate Hours’, explored bedroom psychology, intimacy, and the body, and denim became part of that narrative rather than the whole story. Denim – btw, Popova’s signature – was reworked into a […]
Feng Chen Wang – Fall 2026 Lookbook
Feng Chen Wang’s Fall 2026 season moves away from literal storytelling toward a more fundamental inquiry: how opposing forces coexist, reach a balance, and continue to evolve. Rooted in the Chinese philosophical concept of 2 Forces ( Liang Yi ), this collection is built on the idea of two forces – not as opposition, but […]
Off-White Fall 2026 – All About Brown!
For Off-White’s Fall 2026 collection, creative director Ib Kamara delivered a music-inspired collection that referenced Miles Davis and Betty Davis. Blending 1970s silhouettes, patchwork denim, and experimental cutouts he definitely favored brown denims. Washed out and treated browns mostly with white contrast stitching. Patchwork based on brown tones The key styles in the Off-White Fall […]