Your Daily Denim Destination
For Spring/Summer 2026, McQueen’s creative director, Seán McGirr, delivered a provocative, visceral, and narrative-rich collection. Drawing inspiration from the horror moviem The Wicker Man, the fashion show explored themes of primal instinct, liberation of desire, and the tension between nature and civilized order. A dramatic conceptual underpinning visible throughout the clothes (video below) So, about […]
This past summer, Gap launched their “Better In Denim” ad-campaign featuring global girl group KATSEYE. And it was all about baggy and low-rise jeans. And now, in the middle of the winter season, we can only confirm, the low-rise jeans are definitely on the (high) rise! And Gap proves to have been totally right on […]
We don’t want to brag — but fact is, we have so definitely been predicting the come-back of low-rise jeans! Remember our Diesel feature (read here) back in March 2025, among many other trend reports. So now that low-rise jeans are officially back on the fashion radar this summer, are we allowed to brag?! What […]
Low-rise jeans are making a notable comeback this spring and summer, reimagined with modern silhouettes and styling. This resurgence blends early 2000s nostalgia with contemporary fashion sensibilities, offering a fresh take on a once-controversial trend. And bringing back the The Y2K era, a cultural phenomenon of the late 1990’s and early 2000’s. One of the other […]
The fashion world is currently obsessing with baggy and low-rise jeans, and so are we! Well, here’s some great news. I was invited to the PacSun store to have a look at the brand’s newest denim drops. Located in New York’s fashionable Soho district, the store was packed with women checking out the jeans. And […]
Diesel presented their Fall/Winter 2025 collection in Milan and brace yourselves! Get ready for the lowest low-rise jeans making a total comeback. And yeah, butt crack included! And denim skirts so short that it put the no-pants look to shame! The show show was all about a radical reinvention of style, blending elevation with disruption […]