LOEWE Spring 2024 – Women’s Denim Looks

And if you think you’ve seen all about high- and super-high waisted jeans, think again. That’s what first came to our mind when we previewed LOEWE’s spring 2024 collection. They are giving high-waisted a new “dimension” and we’re not so sure how we feel about this extreme. Personally, it makes me think about under-the-bust almost […]

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Diesel – Resort 2023/24 Lookbook

There’s an inherent finesse in crafting a brand that is a counterpoint to luxury, and Glenn Martens has mastered this dance of design at Diesel. His latest venture, the Diesel Resort 2024 collection, underscores the brand’s democratic ethos, aiming to engage a broad spectrum of consumers while injecting a dash of thrill into the commercial […]

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Y/Project – Fall/Winter 2023 Lookbook

The Y/Project fall/winter 2023 collection is mostly about denim – remastered in countless iterations. Y/Project’s Glenn Martens, who is currently also the creative director of Diesel, really proved that there is denim “beyond” denim. Vertically patched together with multiple seams creating bulbous volumes, as distressed embroidery embellishing sweats, tweed coats, floor grazing chiffon gowns and […]

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Preview Spring 2024 – Celine Denim Looks

Celine’s Hedi Slimane presented their Spring/Summer 2024 collection at France’s Bibliothèque Nationale Richelieu in a runway film. Named “Tomboy”, the collection also includes denim and leather looks, definitely the most present items in our closets. While the Spring/Summer 2024 show took place at France’s Bibliothèque Nationale Richelieu, the collection was anything but scholarly. There were certainly preppy-coded […]

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7 For All Mankind F/W 2023 Ad Campaign

Georgia May Jagger stars in 7 For All Mankind’s new Fall 2023 campaign set on the streets of London. Called “The London Edition,” the campaign showcases the Los Angeles based brand’s range of denim as well as ready-to-wear.  For the campaign, Jagger was captured in the British capital by renowned photographer Sonia Szostak, with some shots at infamous […]

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Ralph Lauren – Ready-To-Wear Spring 2024 Denim

After four years of (very noticeable) absence Ralph Lauren made his comeback to New York Fashion Week with a lavish show, preceded by a star-studded red carpet and followed by a luxurious dinner, at Brooklyn’s Navy Yard in a converted warehouse transformed into a glamorous, rustic-chic space. The flowing blouses and dresses, vibrant ensembles, and crochet and […]

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Mavi – TENCEL™ with REFIBRA™ Technology

This past week Mavi announced its collaboration with TENCEL™ brand using TENCEL™ lyocell fibers with  REFIBRA™ technology in its FW23 Recycled Blue collection. The collaboration is a capsule of women’s premium denim pieces that combine breathability, durability, and comfort, all the while propelling the brand towards a cleaner and greener future. This initiative supports Mavi’s goal of having 100% sustainable denim by […]

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Lee® x ROARINGWILD® Collaboration

Lee® announced its first unisex apparel collaboration with ROARINGWILD®, the China-based brand known for their unique take on streetwear. The two brands join forces to create a global unisex capsule that showcases the link of music and culture through streetwear. As the first denim brand to collaborate with ROARINGWILD®, this collection merges Lee®’s legendary denim shapes with ROARINGWILD®’s […]

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Diesel – Spring/Summer 2024 Runway Show

Diesel for people, Diesel for the party Here’s for you if you are curious about what’s in store from Diesel’s spring and summer 2024 collection. And stay tuned here @Denimology. We will be posting their lookook here soon! Impact, experimentation, pleasure, play: a collection for partying as a way of being. The Diesel pillars: Denim, […]

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