Shockoe Atelier is a denim-and-heritage apparel brand, founded in Richmond, Virginia (Shockoe Bottom neighborhood).
All denim is crafted at the same location: the atelier, workshop, retail and manufacturing.
Their mission is to make denim garments (jeans, jackets, etc.) ethically, by hand, in small batches – applying workwear and artisan principles. And worth mentioning is definitely the fact that they offer a lifetime repairs guarantee for their denim including rips, tears, blowouts. That’s a strong commitment.
Shockoe Atelier uses raw selvedge denim, like Collect Mills from Japan, stretch selvedge from Candiani, deadstock and unsanforized denim.
The denim styles include:
Standard Fit / Standard Wheeler – mid-rise with slight taper
Slim fits – straight fitted legs
Vintage – a relaxed wider cut
Utility jeans with a straight leg and roomy seat and thighs
Some of their styles feature reinforced knees and utility details like outside pockets.
You can check out all of their denim styles and fits here.
Besides denim, Shockoe Atelier ‘s collections also include tops like t-shirts and sweatshirts as well as accessories.
