Purple –  Black Label Collection

Purple Brand is a collection of men’s denim and luxury basics that creates accessible apparel with a mix of streetwear meets luxury fashion. They focus on producing premium denim pieces with unique fits, detail-specific hardware, and distressing. The brand’s latest capsule just dropped and it’s all about cherry colored and white leather sets – guys, it’s […]

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Airbag Jeans – Yes, They’re Actually a Thing!

After four years in the making, Airbag Inside Sweden AB, a Swedish fashion-tech company, has unveiled Mo’cycle Airbag Jeans, the “safest motorcycle jeans in the world” in partnership with Helite, a motorcycle airbag technology provider. With the Mo’cycle Airbag Jeans, areas on the lower body—including hips, tailbone, knees and thighs—are covered by an airbag that reduces the risk of […]

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KNWLS – Spring 2023 Denim Looks

KNWLS is a south London based brand designed by Charlotte Knowles and her partner Alexandre Arsenault. They presented their spring 2023 collection at the Lulu Kennedy’s Fashion East talent event funded by Ugg, supporting brands at the next stage of their career. We are getting strong vibes about low-rise jeans making a very determined comeback once […]

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Dolce & Gabbana – Denim Styles S/S 2023

When it comes to finding out more about up and coming denim trends, Dolce & Gabbana is one brand we’re always keeping on our radar. For spring and summer 2023 their denim collection includes some of the trendiest denim styles like baggy and oversized jeans, as well as low rises. Below you can find out […]

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