Lucky Brand – Welcome Back! We’ve Missed You :-(

You probably all remember Lucky Brand from years ago… and then they disappeared from the scene and we never knew why?

So, the good news is that the have re-vamped and are making a splashing comeback as a premium denim brand. Known for its vintage-inspired apparel, high-quality denim, and bohemian style, Lucky Brand could be a perfect fit if you are looking for some new reasonably priced denim.

Lucky Brand’s deep-rooted foundation is their American-heritage inspired denim, which continues to be a driving force of their identity. They have revamped their denim selection by remixing vintage styles and trending fits to create something brand new for their customers. 

While their blue jeans have been produced for over 30 years, Lucky Brand has remained a widely acknowledged denim brand icon because of their quality and style innovation. Lucky Brand’s resurgence is attributed to the restructuring of vintage denim elements that embody their American Heritage and combining contemporary styles.  Their creation process has resulted in unique denim options with quality fit, material, color, and details for both men and women. 

The Easy Rider Boot, Sweet Flare, and Wide Leg style are Lucky Brand’s most popular women’s denim styles.

Showcasing their signature bootcut fit, the Easy Rider Boot has a classic straight fit and easy mid-rise in high-stretch distressed denim for comfortable all-day wear.

The Sweet Flare is their newest slim fit jean inspired by on-trend vintage styles. This high stretch pair has an easy mid-rise and is slim through the thigh leading to an elongated flare leg.

The High Rise Wide Leg jean is made to fit easily through the hips and thighs and finish with a cool wide leg. From their limited edition Lucky Legend collection, this pair features spacious front pockets and raw edge frayed hems.

The 410 Athletic Straight Coolmax Stretch Jean, Easy Rider Boot Premium Coolmax Stretch Jean, and 412 Athletic Slim are Lucky Brand’s most popular men’s denim styles.

The 410 Athletic Straight balances a straight fit with a comfortable slim-straight leg, giving you plenty of room to move. This pair is cut from TENCEL™ fabric, a naturally soft and lightweight fiber made from the wood pulp of trees sourced from responsibly managed forests.

With a bootcut leg and an effortless mid-rise, the Easy Rider Boot is designed with a classic straight fit and laid-back attitude. This pair made from luxe fabric features Premium COOLMAX® technology that helps regulate your temperature.

The 412 Athletic Slim is designed especially for athletic builds and has a comfortable, slim leg opening that gives a lean look.

Check out more styles here and let us know if any particular style caught your eye. BTW – right now they are offering up to 50% off discounts on their website – definitely interesting!!!

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