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Hudson x Brandon Williams Collab Campaign
Hudson Jeans has announced a new collaborative collection with celebrity stylist Brandon Williams, who is known for creating looks for professional athletes. For nearly a decade, Brandon Williams has worked as a professional clothier and brand consultant, curating celebrity closets with a polished air of individuality. This new collection is inspired by Williams’ personal style and features […]
Lucky Brand – Welcome Back! We’ve Missed You :-(
You probably all remember Lucky Brand from years ago… and then they disappeared from the scene and we never knew why? So, the good news is that the have re-vamped and are making a splashing comeback as a premium denim brand. Known for its vintage-inspired apparel, high-quality denim, and bohemian style, Lucky Brand could be […]
Let’s Talk About Denim And Iconic Denim Brands
Denim dates back to the 17th century. Created in Nîmes, France, Serge de Nîmes was a cotton twill cloth made of wool and silk. It later became known simply as “denim.” Jeans were originally created as practical work wear, and their indigo color was chosen so that it would better hide the dirt when worn […]
Brands
# (b).STROY 3.1 Phillip Lim 3.Paradis 3sixteen 424 45R 6397 7 For All Mankind 8 Other Reasons A A.L.C. A.P.C. A.W.A.K.E. Mode Abercrombie & Fitch Abrand Jeans Acne Studios AG Jeans AGOLDE AKNVAS Alexander McQueen Alexander Wang Alice + Olivia ALLSAINTS American Eagle Ami Paris Amiri AMO Denim Andersson Bell Anthropology ASKK NY ASOS Auralee […]
Gap x Victoria Beckham Collaboration
The Gap × Victoria Beckham collaboration is one of the biggest high–low fashion moments of 2026. It’s a multi-season partnership kicking off with a 38-piece Spring capsule, which dropped today, April 24, 2026. The capsule blends Gap’s all-American basics with Beckham’s tailored, minimalist luxury aesthetic. Gap and Victoria Beckham partnership debutes with a Spring collection that […]
Chanel Pre-Fall 2026 – Denim Included!
More than ever this year, luxury fashion brands are going heavy into denim. And one of them is Chanel. Considered one of the most classic and established haute couture houses, Chanel now has some interesting denim looks in its Pre-Fall 2026 collection. And, of course, we love the fact that denim is becoming high fashion, […]
American Eagle x Sydney Sweeney Are Back Again!
Despite the backlash caused by their last ad campaign in July 2025, American Eagle and Sydney Sweeney are back once again. Months after conversations – and controversy – erupted over Sydney Sweeney’s American Eagle jeans ad campaign, Sweeney is back for a new summer spin on shorts with the retailer. “What brand am I wearing?” Sweeney asks in the commercial, […]
What’s So Important About Japanese Denim?
If you are a denim lover and curious about everything related to your jeans, you will come across the term “Japanese Denim” quite a lot of times. Japanese denim is considered the gold standard of denim worldwide. Not just because it’s trendy, but because of craftsmanship, heritage, and fabric quality that few other manufacturers in […]
Feng Chen Wang – Fall 2026 Lookbook
Feng Chen Wang’s Fall 2026 season moves away from literal storytelling toward a more fundamental inquiry: how opposing forces coexist, reach a balance, and continue to evolve. Rooted in the Chinese philosophical concept of 2 Forces ( Liang Yi ), this collection is built on the idea of two forces – not as opposition, but […]
Alaïa Denim Ad Campaign – Spring 2026
For Spring 2026, Alaïa launched its first major dedicated denim campaign titled “Denim – A Study of the Body”, photographed by Sam Rock and starring Mona Tougaard. With this campaign, Alaïa is branching into a new lane, denim. The collection features a line of jeans designed to sculpt and define women’s bodies. Same as the […]